small advertising on windows

[TANMAN]

yes or no to putting web addr on windows and phone on bumper small but nice to match car

[Greenpala]

Good means of advertising but lots of people (prom kids and brides) dont like that in the window. You will loose a client once they see it.

[Limo Scene]

I agree with Green. The type of clients I serve would never want anyone to know it was a "rental". Next month we have a gig to drive Elton John for three weeks. I know they would not want anything on the car advertising.

It is tacky!

[gunny]

Something I learned going through advertising training with J Walter Thompson & XEROX, a big key to business success is name recognition. How do you gain "name recognition"? By obtaining maximum exposure of the business name & placing that name on the rear of a vehicle or by use of custom plates is a great advertising medium. Some may be turned off because it is leaked out that the vehicle is hired & not owned, so what. Besides, it's hard to to make many of these SUV stretches look anymore tasteless anyways. Might as well take advantage of that large blank canvas rear window.

BTW phone numbers not required. All you need is the company name so when folks go through the yellow pages or on the net, the company name sticks out & triggers the old memory that they have seen that name somewhere before.

[Celebritylimoky]

We put our name on all our vehicles except sedans. Very few private individuals own a limo, so most people would assume it is a rental with or without advertising.

I do feel however, that the lettering should be small, tasteful, and Classy.

We put our company name, phone, and web address on all stretches on the side windows using a
1 1/2" Script font. This looks very classy.
We put our USDOT # on the lower rear quarter panel.

On our SUV'S and Limobuses, We do the back window larger as well. I can only think of a couple of people that had anything negative to say about it.

Your vehicles lettered, are one of the best and least expensive forms of advertisements you can get.

On larger vehicles, The DOT requires the larger vehicles to have a company name, and USDOT # displayed as well.

Dan

[Blue Diamond]

Quick fix... Get a magnet sign! You can put it on the drivers, passengers door while doing bachelorette/ bachelor parties, bar hops, ect. Then remove it for other clients. It all depends on what type of clientel your after!

Luff- Go figure? Elton John wanting something low key and non flashy?? What's going on with him since he got married? http://limos.com/graemlins/smilielol.gif

[Celebritylimoky]

If a Client rented one of my cars for three weeks, and expressed negative opinions on vehicle advertising, I would remove it. It doesn't cost that much to have it relettered.

Dan

[Celebritylimoky]

IMO Magnet signs are about as tacky as it gets. No Offence!

Dan

[TANMAN]

thanks this is all good stuff keep it coming

[Greenpala]

Originally posted by Blue Diamond:
Quick fix... Get a magnet sign! You can put it on the drivers, passengers door while doing bachelorette/ bachelor parties, bar hops, ect. Then remove it for other clients. It all depends on what type of clientel your after!


Well a lot of cars now have fiberglass trunk lids so it may not work all the time as good as you way.
We have stickers on couple of our cars and so far so good. We get feedback from drivers if they not driving they way they should. We drove Trump Jr. 4 days ago and there was no complaint.
As Sr. says: Name Branding is the key. http://limos.infopop.cc/groupee_common/emoticons/icon_smile.gif

[NightOut]

I'm suprised that nobody has mentioned the obvious... 'Farm outs'. We have purposly chosen to leave our cars 'unmarked' so we can be any limo company we need to be at the time.

We do alot of networking with other companys and it's always appreciated if we are anonamous.

Just another thought in your decision making.

[TANMAN]

thanks for all the replys magnet it is

[Limo Scene]

EXCELLENT point Jim! Did I mention tacky????? Oh well, to each his own in this area.

[LIMOJESS]

I will have to put my compnay name on our 15+ limos plus the license number on the side.

But, all we use is personal license plates with our own license plate. I did this to seperate myself from the crowd.

[gunny]

Originally posted by Limo Scene:
Did I mention tacky????? Oh well, to each his own in this area.

And this coming from a man bragging on hauling the Liberace of Rock-N-Roll around http://limos.infopop.cc/groupee_common/emoticons/icon_rolleyes.gif

[Daytona Limos]

When we first started out we went the route of our local competition, fill up the rear window and the left and right rear windows of our SUV stretch with a huge logo, phone number and webs address. However after several complaints we removed this and now simply have our name and USDOT numbers on each side of the rear windows and on the back we have our name and phone number. All of the letters are about 2” and are in a vinyl that looks like the windows are etched, it’s just enough that if someone sees the limo they know who it is, however it does not distract from the limo nor do most people noticed it on farm out runs. On our car stretches we just have our name on the back window in about 1” letters. Contrary to what others have said on this topic I think you are really losing out on branding your company if you run a fleet of unmark limos. To me an unmarked limo says 2 things, Gypsy or private vehicle neither of the two are what you want clients to think. We have only been in business a short amount of time but I can tell you we have received quite a few booking from people who said I saw your limo in traffic, parked or something of that nature. It’s up to you but I say have your name on the vehicle, be proud of your company. Magnets just seem to be rather novice looking for me.

[Salicete]

It is only my opinion, but markings and beautiful, sleek limousines just don't mix.

It is like sporting overalls at the symphony.

We are fortunate in that the Washington Metropolitan Area Transit Authority (WMATC) grants marking waivers for most limousines and black sedans.

For interstate jobs over 75 miles, we have really ugly, but required magnetic signs with our name and DOT number, again, fortunately, we are in a federally designated commercial zone run by the WMATC , and can work much of DC-MD-VA without having to fly the DOT numbers.

Unmarked cars don’t mean gypsies here, as licensed limos all have “LM” or “B” tags on them, and so are easy to spot.

We do mark the hell out of our service vehicle.

[Limo Scene]

I think wwe have done well in branding our name and logo in other ways in the community that using our cars as billboards is not required. So much so that EVERY limo in the city is thought to be ours unless it has lettering indicating another company name. Oh, wait, that's only six vehicles that sport an ugly decal.

Let me tell you about branding:

Branding is having your name and logo on the Jumbotron TV in the center of the arena of your community backed by ads on the concourse walls of the arena. Branding is sponsoring a recognition dinner for all 911 Operators in your county and having news media coverage and your logo all over the place at the event while cameras roll. Branding is buying billboards ads on the busiest streets in town. Branding is sponsoring many major community events and making sure you have a giant size logo banner posted at the event and your name/logo prominently on all T-Shirts worn by volunteers. Branding is making sure you are at Rotary every week, BizNet International, LeTip International or whatever you have in your city for exchanging leads. Branding is advertising in your local city magazine if you have one with a simple logo, phone number and website in each issue. Branding is participating with a radio station in providing a limo every Friday to take one lucky group of winners in an office to lunch and having your company name mentiond 500 times a week in the process as the limo provider.

Show up and participate at every Chamber of Commerce Event. Donate to good charities such as Make A Wish and make sure the media knows. When a soldier returns home, take his family to the airport to greet him and take him home. Make sure the media knows.

There are more community events, more civic meetings, more sponsorships than I can count that have made Limousine Scene a household name in Bakersfield, CA. There is relatively no one in this city of 500,000 that does not know the name Limousine Scene and our familiar teal logo with palm trees. All that and never a sign on a vehicle. Sales have been up an average of 23% every single year over year for the past five years and YTD we are up over last year (Jan/Feb) 18% when everyone says there is a recession.

There are many ways to brand. The best is to be a true part of your community.

[Wade Randolph]

Luff you mentioned recession. I think the only folks in a recession must be the northeast. We are up 38% YTD over last year. Any of you out there see your business falling off?

[gunny]

Lets see if I've got this straight. Lincoln brands its product by tagging each & every vehicle it manufactures with not only the Lincoln tag but also the model tag. Then if that vehicle is stretched, the coach builder gets to place their tag on the vehicle & the operator has the privilege of providing both Lincoln & the coach builder with free advertisement.

Yet if the operator places his/her tag on the vehicle so thousands of motorist gets a shot at seeing the name of the particuar business, this is deemed to be "tacky".

If you're new in the business the foremost, most important thing you should be concerned with is getting the name of your business out to the population as cost efficient as possible. If that means placing the name of your business on the exterior of your vehicles in a most tasteful design, go for it. It is a cost effective way of developing the branding of your service with "branding" meaning "name recognizition". As the business grows & more funds are available, then explore other avenues to get your business name in front of people.

If you receive calls from people who have seen your vehicles, they will not be surpised when the vehicle pulls up with your lettering on the rear window if they even pay attention to the rear window as they approach & enter the vehicle from the side.

Another positive to placing your brand on the exterior is it makes it very easy for road travelers to place a moronic driver on report. The drivers know this and act accordingly when behind the wheel.

[NightOut]

There are many ways to brand. The best is to be a true part of your community.

Right on.

[J Paul White]

All,
On my limo in the middle of the pinstripe there is a small logo that says Hellenic Limousine. I was thinking of removing Hellenic and placing my company name there. But its only about an inch and a half high and it most likely wouldnt even be noticeable unless you were standing right next to the car.

Im definitely against the logos, etc though. Thats why I figured I would do mines as such

[Limo Scene]

Gunny, we are not talking about buses here which you are an expert on. We are talking about limos. Gunny, you don't take orders from Music Express, BostonCoach, ELS, Empire/CLS, Davel, Book-A-Limo.com, UrbanRide etc. that don't want their clients to know they actually use subs. For bus companies, people probably don't care. There is more to be concerned with than the tacky part. Besides, you are not comparing apples to apples with the Lincoln emblem on the car you are merely grabbing at straws for the purpose of arguing so go back to sleep until we are talk about charter buses!

[gunny]

Originally posted by Limo Scene:
Gunny, we are not talking about buses here which you are an expert on. We are talking about limos. Gunny, you don't take orders from Music Express, BostonCoach, ELS, Empire/CLS, Davel, Book-A-Limo.com, UrbanRide etc. that don't want their clients to know they actually use subs. For bus companies, people probably don't care. There is more to be concerned with than the tacky part. Besides, you are not comparing apples to apples with the Lincoln emblem on the car you are merely grabbing at straws for the purpose of arguing so go back to sleep until we are talk about charter buses!

And I think you should get out of your Ivory Tower Mr "I Am Great" because I am a Limo Man.

Fact is there are many who tag their vehicles outside of the Bakersfield Box slick.

Many do it with custom tags slick.

In fact, one of the top limo operators who made more per unit then even the great Luff tagged his vehicles slick. And he is the one I learned the biz from, slick. In fact, he even wrote for LCT. Difference between him & you? He didn't publish articles with too many "I's".

Some have even posted right here that they tag & receive business from the tagging slick. I know of at least 4 members of this forum based in Tampa & Orlando who letter their vehicles. How do I know this? Because I've seen their limos on the road. Are you going to call these "Limousine Operators" cheezy because they opted to advertise their operation through lettering of their vehicles?

Hey, limo operators in Orlando & Tampa, scrape off your lettering because Luff of Bakersfield thinks it's cheezy.

Afterall, Luff in Bakersfield knows what is best for the new upstart in NY, NC, Fl, AZ etc.

Now I have more important things to do than argue with some moron. Like prep a lawsuit for someone denied licensing because he wants to run "S" class Mercedes. When someone needs to hear someone brag on themselves, they call you. When they need help, they call me.

Now go back to selling your upscale limousine service with all the tack on pricing because you're afraid you'll turn folks off if you lump the pricing into one base charge.

Almost forgot, at JFK & LAG I knew what limos belonged to Music Express & CAREY. How? Because they tagged them! CAREY went as far as removing the TC emblems & replacing them with CAREY emblems. It's called Branding your product.

[D. Hartson]

I thought that "Branding" was taking a product and turning it into a household name?

What Jim is talking about is what they call in the radio advertising business is "impressions". When you can not measure or gauge the amount of people who hear the ad and it is based on estimated listeners, that is "impressions". I am sure that people are not sitting in their homes in Bakersfield and saying" I need to rent a Limo Scene".

Branding to me is like Kleenex, and Q tips, etc. Maybe the word "Branding" is not being used correctly here.

[InTheLeftLane]

From an online encylopedia - "Brands were originally developed as labels of ownership: name, term, design, symbol." there is a lot more...

Wikipedia Definition of Branding (http://en.wikipedia.org/wiki/Brand)

[Limo Scene]

Dave, you hit it square on the head what I am saying. Everyone knows our name and logo from repeated exposure in the community both in an audible form and visual form. We don't do radio ads as part of our marketing/branding campaign because you are right............

No one hears a limousine commercial that is generic in nature and says, "oh, hey, let's call Limousine Scene and book a limo for tonight".

On the other hand, we have a radio promotion we do every single week where we take a group from an office to lunch. They must listen to the radio station all day/all week during work hours gathering "clues" during the week. This folks is how the radio station locks in their daytime listeners and keeps the radio on in offices all over the city. In the meantime, 600 times a week, the radio station talks about "Free Lunch Fridays" and how to collect clues and make sure you are listening on Thursday when we play the game. Limousine Scene is mentioned as the sponsor of the game. We are mentioned as the prize of the game (ie. "A limousine from Limousine Scene will pick you and 7 of your co-workers or friends up for lunch in a limousine). This 600 a week exposure "impresses" your name over and over into peoples heads.

At Valentine's we did a radio "campaign" (also known as a "flight") that was very specific to a Valentine's promotion where $160 got you a limousine ride to and from RJ's at Riverlakes Restuarant for a prime rib dinner for two including an appetizer platter, bottle of champagne for two and dessert. That is an ADVERTISEMENT designed to bring immediate sales of a limited time offer.

We ran spots on 5 radio stations. We did arrangements at 3 radio stations, RJ's did 2 radio stations and we bombarded the city for one week before Valentine's. We ran 14 limos from 5:30pm to 10:30pm for that promotion and shuttled them in and out like cattle. More on that in an upcoming issue of LCT.

I suppose I should respond to our resident travel agency Marine before I start my day......

First of all, I kind of like the name Slick. You had been so quiet lately Gunny I had to make sure that you still had some Marine fight left in you. You certainly didn't disappoint me. You want to bag on me for "I" statements? Gunny, this is an old tactic. You used the same thing on Tommy. I believe you "branded" (no pun intended on the thread) him, Tommy "I" Mazza. Can't you get more creative? Wait, this is coming from a man who refers to himself as "THE Gunny" on his website. This is the man who brags about the million dollar accounts you WERE responsible for. THE Gunny will never let you down. The Gunny doesn't do surcharges. The Gunny does it better than anyone else.....blah, blah blah.

You want me to get out of my ivory tower? OK, come on, let me show you around. You took a swipe at me, alluding to my "service charge". I suppose I could just add up my rate, service charge, fuel surcharge etc. and present it as one final number and call it "all inclusive". But, the fact is, my fuel surcharge fluctuates according to the price of fuel at the time, just like my friends at Executive Limousine in Vegas. A rate increase is forever. People understand the price of fuel going up and down. If you buy tickets from TicketMaster, you pay a "convenience fee". If you have flowers delivered, you have a delivery charge. Parties of more than 8 at a restaurant get an added on gratuity. Fed-Ex and UPS both charge fuel surcharges. I suppose they don't know what they are doing either. I would not expect you to know any of this as I know you don't get out much yourself. I mean, really, who would watch the forum here for you in your absence and post mean, nasty, vicious things in rebuttal to anything posted in the past 15 minutes. I mean who has the time to do this all day and night...........oh, I forgot, you do!

For those that choose to put custom tags on their car, good for them! I already said earlier, to each his own and I accepted that everyone has their own ideas, market, goals and clients that this decision needs to be made based on all given facts. In my market, the clients I want and the image I want to project - and yes, I did say I - as we are talking about my company, I think it is tacky. Not wrong for others, just not in my market.

By the way, when you say "tags", is that what I would call a license plate? If you are talking about plates, I see all the Music cars with Music72, Music89 etc. and the CLS14 and CLS18 etc. Who in the general public would really know what such license plates mean? That is completely different than plastering a logo on the side windows (or anywhere on a limousine for that matter).

"Are you going to call these "Limousine Operators" cheezy because they opted to advertise their operation through lettering of their vehicles?", YES, I am!

And by the way, I get more phone calls and e-mails for advice and assistance than you would imagine. The fact that someone actually came to you for help in getting a licensing issue resolved is somewhat frightening. What are you going to do, bring out your bazooka Gunny?

Glad to help your blood pressure Gunny. I think right about now you are about to explode.

Have a good day,

Slick Moron
Bakersfield, CA

[gunny]

Oh slick, you get my blood pressure up as much as a pimple on my ass would.

Want to open a can of worms with bringing Mazza into this? It is well known within circles on Mazza's rise to fame & his astute limo operations/business savy (not). Somethings even I keep where it belongs.

Get out of the Ivory Tower & get into the trenches. If you want to dispense advise remember the audience you are advising. Many have limited resources to blow on branding their product.

Tagging, with tagging meaning any medium, the vehicle so every time the vehicle is on the road the vehicle is an advertising tool can be an cost effective way to promote the business. And promoting a new business is number one priority. Does that mean some loud, gaudy lettering? No & my previous post does not indicate such & in fact is to the contrary.

Here, I've seen both the gaudy & classy.

And what the fark is a bazooka? A scary thought? I would say for Tampa, yes it is a scary thought as right now they are trying to figure out what's going to hit them next as not everything that is going down is published. As I missed a call yesterday from another Tampa attorney who wants to pick my brain, I don't even know what else is heading down the pike. I'll have to wait until Monday to find out. Now, what do lawyers contact you for? As with Mazza, I'll leave that where it belongs also.

[D. Hartson]

Quote:

But, the fact is, my fuel surcharge fluctuates according to the price of fuel at the time, just like my friends at Executive Limousine in Vegas. A rate increase is forever.
_______________________________________________

Jim,

FYI, Executive Las Vegas or any Transportation Company has no control over the increase of the fuel sur charge or any other fee's. The prior TSA (Transportation Services Authority) that is now the NTA (Nevada Transportation Authority) is the one who controls any and all fee's other than the posted company tariff that can be modified by going thru the application process with the state. In California, you can adjust your hourly rate, add on fee's and create other stupid tax like STC (screw the client) and do whatever you want. In Nevada you can't....

[Dean Schuler]

Actually Mr. J.H.J. did the Thomas I Mazza line. As for Gunny having time on his hands to post here-so what ? For anyone new to this forum type in JHJ on the search function for some great reading.
Originally posted by Limo Scene:
Dave, you hit it square on the head what I am saying. Everyone knows our name and logo from repeated exposure in the community both in an audible form and visual form. We don't do radio ads as part of our marketing/branding campaign because you are right............

No one hears a limousine commercial that is generic in nature and says, "oh, hey, let's call Limousine Scene and book a limo for tonight".

On the other hand, we have a radio promotion we do every single week where we take a group from an office to lunch. They must listen to the radio station all day/all week during work hours gathering "clues" during the week. This folks is how the radio station locks in their daytime listeners and keeps the radio on in offices all over the city. In the meantime, 600 times a week, the radio station talks about "Free Lunch Fridays" and how to collect clues and make sure you are listening on Thursday when we play the game. Limousine Scene is mentioned as the sponsor of the game. We are mentioned as the prize of the game (ie. "A limousine from Limousine Scene will pick you and 7 of your co-workers or friends up for lunch in a limousine). This 600 a week exposure "impresses" your name over and over into peoples heads.

At Valentine's we did a radio "campaign" (also known as a "flight") that was very specific to a Valentine's promotion where $160 got you a limousine ride to and from RJ's at Riverlakes Restuarant for a prime rib dinner for two including an appetizer platter, bottle of champagne for two and dessert. That is an ADVERTISEMENT designed to bring immediate sales of a limited time offer.

We ran spots on 5 radio stations. We did arrangements at 3 radio stations, RJ's did 2 radio stations and we bombarded the city for one week before Valentine's. We ran 14 limos from 5:30pm to 10:30pm for that promotion and shuttled them in and out like cattle. More on that in an upcoming issue of LCT.

I suppose I should respond to our resident travel agency Marine before I start my day......

First of all, I kind of like the name Slick. You had been so quiet lately Gunny I had to make sure that you still had some Marine fight left in you. You certainly didn't disappoint me. You want to bag on me for "I" statements? Gunny, this is an old tactic. You used the same thing on Tommy. I believe you "branded" (no pun intended on the thread) him, Tommy "I" Mazza. Can't you get more creative? Wait, this is coming from a man who refers to himself as "THE Gunny" on his website. This is the man who brags about the million dollar accounts you WERE responsible for. THE Gunny will never let you down. The Gunny doesn't do surcharges. The Gunny does it better than anyone else.....blah, blah blah.

You want me to get out of my ivory tower? OK, come on, let me show you around. You took a swipe at me, alluding to my "service charge". I suppose I could just add up my rate, service charge, fuel surcharge etc. and present it as one final number and call it "all inclusive". But, the fact is, my fuel surcharge fluctuates according to the price of fuel at the time, just like my friends at Executive Limousine in Vegas. A rate increase is forever. People understand the price of fuel going up and down. If you buy tickets from TicketMaster, you pay a "convenience fee". If you have flowers delivered, you have a delivery charge. Parties of more than 8 at a restaurant get an added on gratuity. Fed-Ex and UPS both charge fuel surcharges. I suppose they don't know what they are doing either. I would not expect you to know any of this as I know you don't get out much yourself. I mean, really, who would watch the forum here for you in your absence and post mean, nasty, vicious things in rebuttal to anything posted in the past 15 minutes. I mean who has the time to do this all day and night...........oh, I forgot, you do!

For those that choose to put custom tags on their car, good for them! I already said earlier, to each his own and I accepted that everyone has their own ideas, market, goals and clients that this decision needs to be made based on all given facts. In my market, the clients I want and the image I want to project - and yes, I did say I - as we are talking about my company, I think it is tacky. Not wrong for others, just not in my market.

By the way, when you say "tags", is that what I would call a license plate? If you are talking about plates, I see all the Music cars with Music72, Music89 etc. and the CLS14 and CLS18 etc. Who in the general public would really know what such license plates mean? That is completely different than plastering a logo on the side windows (or anywhere on a limousine for that matter).

"Are you going to call these "Limousine Operators" cheezy because they opted to advertise their operation through lettering of their vehicles?", YES, I am!

And by the way, I get more phone calls and e-mails for advice and assistance than you would imagine. The fact that someone actually came to you for help in getting a licensing issue resolved is somewhat frightening. What are you going to do, bring out your bazooka Gunny?

Glad to help your blood pressure Gunny. I think right about now you are about to explode.

Have a good day,

Slick Moron
Bakersfield, CA

[gunny]

Originally posted by D. Hartson:
In California, you can adjust your hourly rate, add on fee's and create other stupid tax like STC (screw the client) and do whatever you want. In Nevada you can't....

STC, that's a good one Dave!

Last week someone called for pricing to Orlando. After I gave the price the guy was like, and what other charges? I asked what he meant & he asked about tolls, fuel surcharges etc. obvious he called a few other places. I replied that I don't play that shit. He laughed & made the reservation.

[Dream Limo]

People don't like paying $200 hr to ride in a hummer that is a rolling billboard. I think this is very tacky. We don't do anything more than a plate on the front and a frame around the plate in the rear. Keep it very simple.

[Karl]

Originally posted by Dean Schuler:
Actually Mr. J.H.J. did the Thomas I Mazza line. As for Gunny having time on his hands to post here-so what ? For anyone new to this forum type in JHJ on the search function for some great reading.


Hear, hear! JHJ kept it real. I sure miss his contributions and input.

[Limo Scene]

Okay Gunny...........

We've once again agreed to disagree. By the way, I do come out of my ivory tower for lawyers too. They call me as an expert witness in cases involving limousines. Currently working on a case In Florida which will require me to travel there to testify. It's near you too. Do you have an extra room at your place?
We'll make a weekend out of it.

[gunny]

Originally posted by Dream Limo:
People don't like paying $200 hr to ride in a hummer that is a rolling billboard. I think this is very tacky. We don't do anything more than a plate on the front and a frame around the plate in the rear. Keep it very simple.

I knew a HUMMER enthusiast would chirp in sooner or later.

Nothing is tackier than the fugly civilian version of a military all-purpose vehicle trying to be passed off as a luxury transport vehicle that became the "in thang" because of the "hip hoppers" with all the "bling" wanting a ride with even more "bling".

As far as folks who shell out $10 to $15 per hour/person to ride in these bling, blings not liking any lettering on the exterior - someone post a link to a survey conductd by an independent research firm confirming such. Until then, it's just a matter of personal preference of the operator who owns the bling, bling.

I would get a farking headache sitting in this thing

[gunny]

Originally posted by Limo Scene:
Okay Gunny...........

We've once again agreed to disagree. By the way, I do come out of my ivory tower for lawyers too. They call me as an expert witness in cases involving limousines. Currently working on a case In Florida which will require me to travel there to testify. It's near you too. Do you have an extra room at your place?
We'll make a weekend out of it.

Unfortunately my guestroom has been converted to a Hospice type room so I'll have to take a pass.

I never stated what my personal preference would be on the lettering subject matter so there is no agree or disagree. In fact my preference would be GUNNY-1, GUNNY-2 license plates. However, does not change my belief that classy lettering can be & is an effective advertising tool & I wouldn't discourage anyone breaking into the biz from trying it.

[D. Hartson]

Quote:

By the way, I do come out of my ivory tower for lawyers too. They call me as an expert witness in cases involving limousines. Currently working on a case In Florida which will require me to travel there to testify.
_______________________________________________

WOW Jim,

Is this true? How did a lawyer find you in California for a case in Florida?

Or are you just looking for a free room night from gunny while you visit Florida.

I am sure that gunny would be a great host!

[Limo Scene]

Dave,

I honestly don't know how the first attorney contacted me. They were based in PA and that was about 5 years ago. I testified as an expert witness in a case there. The court had to "certify" me as an expert witness first. Once you become a "certified expert" there must be some kind of list that attorney's have of various fields and they call on a regular basis. Some want a phone chat, some want a written analysis of depositions and customary procedure. This is most common. When they don't get settled, we go to court - all expenses paid of course. I have worked some interesting cases. They always involve passenger injury.

I can't really talk specifics about the case I am working on in Florida other than to say the chauffeur dropped a group off at a strip club - went and parked across a divided city street to wait. When one member of of the party came out, the chauffuer motioned for the guy to cross the street (jaywalking) and the gentlemen was struck by a car as he crossed the street to speak to the chauffuer. He broke a leg.